Read the "Beyond Meat: On The Route To Profitability" Case: https://www.coursehero.com/u/file/173697263/9B20M088-2pdf/?justUnlocked=1

Then answer the following questions:

1. Consider Beyond Meat's strategy. Can Beyond Meat disrupt the industry? How important is the external market environment on the success of their strategy?
2. Using the 5-Forces Framework, explain whether Beyond Meat entered an attractive industry.
   • Threat of Competition
   • Threat of new Entrants
   • Bargaining Power of Customers
   • Bargaining Power of Suppliers
   • Threat of Substitutes
3. What are the Strategic Groups in this industry?