Read the case below and answer the questions that follow. Employee benefits are an important part of operations at Books to Go, a fictional private company that runs a bookstore located near a regional campus of a university in a large Midwestern city. Company executives felt too much money was being spent on benefits programs as a percentage of compensation and were unsure whether the employees who received the benefits understood or were satisfied with their benefits. The workforce at Books to Go consists mainly of women between the ages of 20 and 30. Many are full-time workers who are part-time students at the university that is located across the street. Some workers are single parents. Sharise, the HR manager, was asked to address the executives' concerns. Her first step was to compare the organization to similar organizations and prepare a detailed report for company management. Then, Sharise was tasked with identifying family-friendly benefits and developing a plan to implement them in the organization. Finally, Sharise was asked to develop a communications strategy to improve the knowledge of employees about their benefits.A benefits objective that the HR manager at Books to Go has been asked to implement is