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Read the case study at the end of Chapter 5 in the course text, Ready Foods Company, and answer the following questions: Why did Bruce
Read the case study at the end of Chapter in the course text, "Ready Foods Company," and answer the following questions:
Why did Bruce fail to successfully implement the changes?
What could Bruce have done differently to plan and implement the new program more successfully?
Describe a challenge or change you had to address. Based on the concepts described in Chapter what would you have done differently?
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The Theory And Practice Of Revenue Management
Authors: Kalyan T. Talluri , Garrett J. Van Ryzin
1st Edition
1402077017, 0387273913, 9781402077012, 9780387273914
