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Read the following case and do the tasks below Suppose you are recently appointed as a manager for a restaurant in AL Buraimi, and the
Read the following case and do the tasks below Suppose you are recently appointed as a manager for a restaurant in AL Buraimi, and the e restaurant is not doing well at the moment due to many problems. You need to borrow some money from Bank Muscat and you know that they will ask you for SWOT analysis and a brief report to convince them that you know what you are doing Use the following facts in your analysis: Facts: - The restaurant location is very close to Lulu Hypermarket - 20% annual growth in the market by 2022. - 5% reduction in training cost by 2022. - There are two shopping centers are being built next to the restaurant The weather will be particularly bad during the coming two years -One major restaurant will leave the industry. - Covid-19 is expected to continue for the few coming years. --A five-star hotel is being built next to the restaurant Your current customers complain that is always difficult to find a taxi by the Burger shop - The restaurant building and furniture is very old. - Plenty of green land around the restaurant (owned by the restaurant) - Inadequate car park - Most of you staff members are weak in English language and communication skills. Task 1: Apply porter five forces model to your restaurant Task 2: Prepare a list of all factors identifying the strengths, weakness opportunities or threats. Task 3: Prepare a SWOT Matrix to generate alternative strategies (suggest, at least four strategies to help improve the situation of your restaurant. Task 4: What are the necessary actions are required to effectively implement the proposed strategies? Explain any two requirements
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