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Read the Marketing Ethics section in Chapter 3, page 94, titled how young is too young? Discuss your thoughts on the two following questions: Apart
Read the Marketing Ethics section in Chapter 3, page 94, titled how young is too young? Discuss your thoughts on the two following questions: Apart from the question of placing undue emphasis on a child's appearance, what factors should marketers consider in developing campaigns for these types of products? Is it an appropriate business strategy to use a popular movement such as environmentalism to market an unrelated product
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