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Read the Transact Insurance Corporation (TIC) case study; in your text at the end of Chapter 15. Your specific task is twofold. Spend 15m on

Read the Transact Insurance Corporation (TIC) case study; in your text at the end of Chapter 15. Your specific task is twofold. Spend 15m on your own to gather your views, then discuss in groups to arrive at the best plan (40m). First, use Lewins force field analysis to describe the dynamics of organizational change at TIC. In describing the dynamics, consider external organizational factors, organizational culture, resistance faced by TIC change agent.

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