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Read this case: L'Oral USA: Digitally Optimizing Consumer Insights 1. Review all available information, and proposed solutions (or recommendations) to the case issue(s) if any

Read this case: L'Oral USA: Digitally Optimizing Consumer Insights

1. Review all available information, and proposed solutions (or recommendations) to the case issue(s) if any have been developed.

2. What key performance indicators (KPIs) should be used to gauge success? Why?

3. What digital platforms provide the best results?

4. In considering the issues/challenges you were asked to resolve in this case, provide at least one example of how Drucker's philosophy and MLA principles might be applied in resolving any of those issues/challenges?

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