Question
Recallthe readings and activities you have completed this week and research a TED Talk or other academic video that applies to one or more of
Recallthe readings and activities you have completed this week and research a TED Talk or other academic video that applies to one or more of your weekly objectives.Posta link to the video in your discussion thread.Answerthe following:
- What do you find interesting or surprising about the information in the video?
- How does it relate back to questionnaires in market research?
Reference and Youtube Video-
McQuarrie, E. F. (2015). McQuarrie. The market research toolbox (4th ed.). SAGE Publications.
https://youtu.be/WSwmAv5SZos
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Business research methods
Authors: William G Zikmund, Barry J. Babin, Jon C. Carr, Mitch Griff
8th Edition
978-032432062, 0324320620, 1439080674, 978-1439080672
