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Recommendation for Starbucks to improve its profitability in Canada. also explain media strategy which can they use.
Recommendation for Starbucks to improve its profitability in Canada. also explain media strategy which can they use.
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To improve profitability in Canada Starbucks can consider implementing the following recommendations 1 Product Diversification Recommendation Introduce new and locally inspired products to cater to di...
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Global Strategy
Authors: Mike W. Peng
5th Edition
0357512367, 978-0357512364
