Refer back to the email you developed for Activity 3A. Using this information, prepare a short report to provide recommendations for the future direction of customer service for Elle's clothing store.

Case Study B - Elle's clothing company

Elle runs a chain of three clothing stores across local towns. Due to the impact of the Covid-19 pandemic, Elle needs to improve her online presence as more people are choosing to shop online than visit the store. Elle's company does have a website, but it has no social media pages, and the website hasn't been updated for a while.

Elle has developed the following strategies: Boost online sales by 10% in four weeks Employ a part-time social media marketer Manage the accessibility of the stores.