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Refer to Case: 9B16M165 (ATB: DIGITAL DISRUPTION IN THE PARKING METER INDUSTRY) 1) Conduct a PESTEL analysis to analyze and determine the macro-environmental factors that

Refer to Case: 9B16M165 (ATB: DIGITAL DISRUPTION IN THE PARKING METER INDUSTRY)

1) Conduct a PESTEL analysis to analyze and determine the macro-environmental factors that may have a profound impact on ATB performance.

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