References: https://www.tbkcreative.com/  we are making a digital audit for TBK creative company please read the requirements above, pls take your time analyzing the data and name the tools used in your research.

Describe and document baseline metrics for your company's digital assets (i.e. content) and digital platforms. By Platform (website, twitter, Facebook, etc.) What is the level of engagement? (tangible measures) Quality of activity What technology & media are used? Create Benchmark measures against competitors using info from free tools at your disposal to document current baseline metrics (see HubSpot) Compare activity and measures to competitors (must be same competitors that your team mates are reviewing in the other sub-group) Keyword Analysis Generate a relevant and comprehensive keyword list Evaluate and analyze using industry tools By Content Type: (video, blog, newsletter, infographics, etc.) Assess quality of digital assets