Question
Required information [The following information applies to the questions displayed below.] Warner Clothing is considering the introduction of a new baseball cap for sales by
Required information
[The following information applies to the questions displayed below.]
Warner Clothing is considering the introduction of a new baseball cap for sales by local vendors. The company has collected the following price and cost characteristics.
Sales price | $ | 20 | per unit |
Variable costs | 5 | per unit | |
Fixed costs | 51,000 | per month | |
Assume that the company plans to sell 5,500 units per month. Consider requirements (b), (c), and (d) independently of each other.
Required:
a. What will be the operating profit?
b. What is the impact on operating profit if the sales price decreases by 5 percent? Increases by 10 percent?
c. What is the impact on operating profit if variable costs per unit decrease by 5 percent? Increase by 10 percent?
d. Suppose that fixed costs for the year are 5 percent lower than projected, and variable costs per unit are 5 percent higher than projected. What impact will these cost changes have on operating profit for the year? Will profit go up? Down? By how much?
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