Research about Customer Relationship Management (CRM)

• Describe how the information systems will benefit your company.
• Provide details and examples of applications and solutions offered by retail vendors.
• Describe the framework for each solution that the internal staff of your company might develop and implement.
• Present an account of the strengths, weaknesses, and cost considerations for those solutions.
• Identify and describe how a solution can provide a competitive advantage, influence strategy, affect organizational performance, and increase operational efficiency.