Research and find an existing company you believe would benefit from expanding either its product line or services. You want to ensure you select a company that you can retrieve the information you need, such as an organization chart, mission, vision, descriptions of products or services, and financial reports $($balance sheet and income statement$).$

Write an essay, in your own words on the company you selected. Your essay should be at least $250$ words $($cite where appropriate$),$ in APA format. Respond to the following prompts in your essay:

Your selected company name $($include link$($s$)$ to the company, and its annual report to investors for public corporations$)$ and describe the history of the company and include its mission and vision statement.

Describe your potential idea $($you want an idea that you can present and persuade to your boss and senior leadership$).$ You don't need all the logistics yet, just outline your idea.