Answered step by step
Verified Expert Solution
Link Copied!

Question

1 Approved Answer

Research indicates that consumers/buyers of laptops and/or desktops and smart-phones and smart-watches tend to be consumers that look for more expensive cars, sport cars, backpacking

Research indicates that consumers/buyers of laptops and/or desktops and smart-phones and smart-watches tend to be consumers that look for more expensive cars, sport cars, backpacking equipment, binoculars, expensivebicycles and enjoy using multiple media platforms to stay connected--what is the segmentation approach that is being described?

a)psychographicsegmentation

b)demographic segmentation

c)product positioning

d)product-related segmentation

Step by Step Solution

There are 3 Steps involved in it

Step: 1

blur-text-image

Get Instant Access to Expert-Tailored Solutions

See step-by-step solutions with expert insights and AI powered tools for academic success

Step: 2

blur-text-image

Step: 3

blur-text-image

Ace Your Homework with AI

Get the answers you need in no time with our AI-driven, step-by-step assistance

Get Started

Recommended Textbook for

Advertising and Promotion An Integrated Marketing Communications Perspective

Authors: George Belch, Michael Belch

10th Edition

78028973, 978-0078028977

More Books

Students also viewed these Marketing questions

Question

What are you looking for in a job?

Answered: 1 week ago