1. Research online employment sources. Identify at least three (3) employment opportunities currently available in the communications industry
2. All employees have an obligation to work professionally and behave responsibly. What are the two types of industry codes of conduct and what do they mean?
3. ddd
4. According to current industry trends, what is the impact of technologies on the communications industry? Provide at least one example.
5. What are the four (4) factors that make up the structure of the communications industry?
6. What are three (3) networks relevant to the communications industry that you might contact in Australia?
7. Provide at least two (2) current examples of the following: - Current digital communications technologies - Current digital communications platforms - Current digital communications devices
8. Identify the three (3) guiding principles of marketing communications.
9. Identify at least two (2) best practices in marketing communications.
10. Provide at least two (2) guidelines and two (2) best practice methods for each of the following media strategies: - Using chatbots for routine communication - Facilitating cross-channel marketing for promotion and communication

Case Study Questions 11 - 15

• For questions 11 to 15 you will be using the Bounce Fitness website.
• You are a marketing officer for Bounce Fitness, a premier provider of fitness in Australia.
• To complete the following questions, access the Bounce Fitness website via the links provided.
  • Username: ilsclearner
  • Password: ilsc@123

1. Outline the market demographic information about the clients of Bounce Fitness using the Bounce Fitness Corporate Marketing Plan (approximately 25 words each). - Geographic factors - Demographic factors - Behavioural factors
2. What are the three (3) market needs Bounce Fitness is aiming to address? Bounce Fitness Corporate Marketing Plan
3. Research online and identify (2) two significant market trends in the fitness industry in the last five years.
4. For Bounce Fitness, who is involved in the development and approval of marketing materials? List three groups or individuals. Refer toMarketing Policies and Procedures.
5. Outline three (3) financial goals for Bounce Fitness centres for the coming year. Refer to the financial projections in the Bounce Fitness Business Plan