Research the social media intelligence tools in the text. Give a thorough review of each tool$$s strengths and weaknesses. Develop a visual display of the comparison as though it is to be presented to decision$-$makers for purchase. Ensure a recommendation is provided with a detailed reason.

This research paper must be in APA $7$ format with at least three reputable sources. Note: The textbooks can be only one of those sources. In$-$text citations are required. This paper must be at least two $(2)$ complete pages of topic discussion.