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Reshier Company makes three types of rug shampooers. Model 1 is the basic model rented through hardware stores and supermarkets. Model 2 is a more

Reshier Company makes three types of rug shampooers. Model 1 is the basic model rented through hardware stores and supermarkets. Model 2 is a more advanced model with both dry-and wet-vacuuming capabilities. Model 3 is the heavy-duty riding shampooer sold to hotels and convention centers. A segmented income statement is shown below.

Model 1 Model 2 Model 3 Total
Sales $255,000 $590,000 $607,500 $1,452,500
Less variable costs of goods sold (99,500) (158,800) (336,400) (594,700)
Less commissions (5,900) (28,000) (22,250) (56,150)
Contribution margin $149,600 $403,200 $248,850 $801,650
Less common fixed expenses:
Fixed factory overhead (425,000)
Fixed selling and administrative (279,000)
Operating income $97,650

While all models have positive contribution margins, Reshier Company is concerned because operating income is less than 10 percent of sales and is low for this type of company. The companys controller gathered additional information on fixed costs to see why they were so high. The following information on activities and drivers was gathered:

Driver Usage by Model
Activity Activity Cost Activity Driver Model 1 Model 2 Model 3
Engineering $77,000 Engineering hours 770 77 153
Setting up 198,000 Setup hours 12,300 12,300 29,153
Customer service 102,000 Service calls 13,600 1,460 19,153

In addition, Model 1 requires the rental of specialized equipment costing $19,500 per year.

Required:

1. Reformulate the segmented income statement using the additional information on activities. Use a minus sign to indicate any negative margins. Do NOT round interim calculations and, if required, round your answer to the nearest dollar. If amount box does not require an entry, leave it blank or enter "0".

Reshier Company
Segmented Income Statement
Model 1 Model 2 Model 3 Total
$fill in the blank fc5da4f6d01101f_2 $fill in the blank fc5da4f6d01101f_3 $fill in the blank fc5da4f6d01101f_4 $fill in the blank fc5da4f6d01101f_5
fill in the blank fc5da4f6d01101f_7 fill in the blank fc5da4f6d01101f_8 fill in the blank fc5da4f6d01101f_9 fill in the blank fc5da4f6d01101f_10
fill in the blank fc5da4f6d01101f_12 fill in the blank fc5da4f6d01101f_13 fill in the blank fc5da4f6d01101f_14 fill in the blank fc5da4f6d01101f_15
Contribution margin $fill in the blank fc5da4f6d01101f_16 $fill in the blank fc5da4f6d01101f_17 $fill in the blank fc5da4f6d01101f_18 $fill in the blank fc5da4f6d01101f_19
Less traceable fixed expenses:
fill in the blank fc5da4f6d01101f_21 fill in the blank fc5da4f6d01101f_22 fill in the blank fc5da4f6d01101f_23 fill in the blank fc5da4f6d01101f_24
fill in the blank fc5da4f6d01101f_26 fill in the blank fc5da4f6d01101f_27 fill in the blank fc5da4f6d01101f_28 fill in the blank fc5da4f6d01101f_29
fill in the blank fc5da4f6d01101f_31 fill in the blank fc5da4f6d01101f_32 fill in the blank fc5da4f6d01101f_33 fill in the blank fc5da4f6d01101f_34
fill in the blank fc5da4f6d01101f_36 fill in the blank fc5da4f6d01101f_37 fill in the blank fc5da4f6d01101f_38 fill in the blank fc5da4f6d01101f_39
Product margin $fill in the blank fc5da4f6d01101f_40 $fill in the blank fc5da4f6d01101f_41 $fill in the blank fc5da4f6d01101f_42 $fill in the blank fc5da4f6d01101f_43
Less common fixed expenses:
fill in the blank fc5da4f6d01101f_45
fill in the blank fc5da4f6d01101f_47
Operating income $fill in the blank fc5da4f6d01101f_48

2. Using your answer to Requirement 1, assume that Reshier Company is considering dropping any model with a negative product margin. What are the alternatives?

Which alternative is more cost effective and by how much? (Assume that any traceable fixed costs can be avoided.) Do NOT round interim calculations and, if required, round your answer to the nearest dollar. will add $fill in the blank 7feee2f3b008fbf_3 to operating income

3. What if Reshier Company can only avoid 178 hours of engineering time and 5,400 hours of setup time that are attributable to Model 1? How does that affect the alternatives presented in Requirement 2? Which alternative is more cost effective and by how much? Do NOT round interim calculations and, if required, round your answer to the nearest dollar.

will add $fill in the blank 7feee2f3b008fbf_5 to operating income

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