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Resources Text: Global Business Today Instructions Re-read Chapter 16 in your Global Business Today textbook. Complete this assignment using the company you selected in Workshop

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Text:Global Business Today

Instructions

Re-read Chapter 16 in yourGlobal Business Todaytextbook.
Complete this assignment using the company you selected in Workshop One.
Write a three page paper in which you:
1. Describe, in-depth, the cultural communication barriers for your company to do business internationally.
2. Discuss specific push versus pull strategies for your product in a particular country.
Use proper spelling, grammar, and APA formatting with a title page, reference page, and at least three references.

The company I chose is INEOS www.ineos.com

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