Respond to the following in a minimum of 175 words:

Your best friend has just come up with an idea for a new product for killing the weeds in his yard. It's a 4-foot-long pole with an electric Taser at the end that you touch to a weed. You pull a trigger, and the Taser electrocutes the weed. The weed dies and disappears within a week. Pretty cool!

Your buddy has found a manufacturer for his taser poles and is in the process of taking out a $50,000 loan against his house to start manufacturing. To support your friend, you suggest fleshing out the consumer benefit of the product. Explain the purpose of focusing on consumer benefit. Suggest some options of what the consumer benefit for this product might look like.