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Respond to the following in a minimum of 175 words: Why is marketing research important to the development of a marketing strategy? What techniques and
Respond to the following in a minimum of 175 words:
Why is marketing research important to the development of a marketing strategy? What techniques and resources are available to market researchers?
- Provide three examples of resources.
- Provide three examples of what factors researchers will be looking for - demographics, psychographics.
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