rewrite this like a scholar would, The introduction of new ideas, practices, or products into an organization is referred to as organizational innovation (Demircioglu, 2015). Demircioglu (2015) states that it typically entails adjustments to the company's operational protocols in order to improve performance, profitability, or competitiveness. Organizational innovation can be sparked by a variety of factors, such as changes to the external environment, technological advancements, or the introduction of new products or services (Demircioglu, 2015). It could also be the result of changes made to the organizational structure or management. Because innovation is inherently risky, organizations may be reluctant to embrace it unless there is a clear need or opportunity. On the other hand, organizational innovation may be a powerful instrument for encouraging growth and elevating performance levels