Rip up your favorite magazine and classify any five according to whether you think they're aiming to achieve a cognitive, emotional or behavioral goal. Which ad do you like the most?

Imagine you were designing an ad for a $($choose two$)$ sports car, laptop, health clinic, high end apartments, healthy sports drink. What would your ad look like if you were targeting?

a$.$ Older people?

b$.$ Kids?

c$.$ Wealthy people?

What celebrity would you have to endorse your brand? Why?