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Safari File Edit View History Bookmarks Window Help mathxd.com MKT 245 Marketing Spring 2018 Homework: Chapter 10 Marketing by the Numbers -1 Sav Score: 0

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Safari File Edit View History Bookmarks Window Help mathxd.com MKT 245 Marketing Spring 2018 Homework: Chapter 10 Marketing by the Numbers -1 Sav Score: 0 of 1 pt 1 of 1 (1 complete) HW Score: 0%, 0 of 1 x Metrics 10.2 Question Help Many luxury sheets cost less than $200 to make but sell for more than $500 in retail stores. Some cost even more - consumers pay almost $3,000 for Frett'e Tangeri Pizzo* king-size luxury linens. The creators of a new brand of luxury inens, called Boll &Branch, have entered this market. They want to price their sheets lower than most brands but still want to eam an adequate margin on sales. The sheets come in a luxurious box that can be reused to store lingerie, jewelry, or other keepsakes. The Boll & Branch brand touts fair trade practices when sourcing its high-grade long-staple organic coton from India. The company calculated the price to consumers to be $360. if the company decides to sell through retailers instead of directly to consumers online, wholesaler who then sellsit to retailers? Assume wholesalers desire a 12 percent margin and retailers get a 15 percent margin, both based on their respective selling prices. to maintain the consumer price at $360, at what price must it sell the product to a The retail margin is $ 54.00. (Round to the nearest cent.) The retailer's cost is (Round to the nearest cent) Enter your answer in the answer box and then click Check Answer 2 remaining 16

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