Question: Saint Leo is developing a plan to promote their new Center in your hometown. The University's marketing director wants to use a varied and
Saint Leo is developing a plan to promote their new Center in your hometown. The University's marketing director wants to use a varied and balanced approach to IMC. For each of the five IMC types below provide a specific and actionable example to promote the new center. Be sure to consider SLU's culture and values. Advertising Public relations Sales promotion Personal selling Guerilla or other non-traditional communication
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Advertising Example Create visually appealing and culturally relevant advertisements showcasing the ... View full answer
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