Answered step by step
Verified Expert Solution
Question
1 Approved Answer
Save-Always Stores started a customer loyalty program at the beginning of 2020 in which customers making cash purchases of gasoline at Save-Always Gas Bars are
Save-Always Stores started a customer loyalty program at the beginning of 2020 in which customers making cash purchases of gasoline at Save-Always Gas Bars are issued rewards in the form of grocery coupons. For each litre of gasoline purchased, the customer gets a grocery coupon for 2.80 cents that can be redeemed in Save-Always Food Stores. The coupons have no expiry date. Save-Always Stores began selling gift cards in 2021 that do not have expiry dates. The following are selected transactions in 2020 and 2021: 1. 2. 3. In 2020, the Gas Bars sold 3.20 million litres of gasoline resulting in gas sales of $3,840,000. Grocery coupons were issued with these sales. The expected redemption rate for the grocery coupons is 68%. In 2020, customers redeemed $55,000 of the grocery coupons in the Food Stores. In 2021, the Gas Bars sold 5.40 million litres of gasoline resulting in gas sales of $7,020,000. Grocery coupons were issued with these sales. The expected redemption rate for the grocery coupons is 80%. In 2021, customers redeemed $58,000 of the grocery coupons in the Food Stores. In 2021, customers purchased $91,000 of gift cards, and $49,500 of the revenue from gift card sales was to be recorded by the end of the year. 4. 5. Indicate if the following activities will increase, decrease, or have no effect on each of revenues, expenses, and profit: 1. 2. Issuing grocery coupons when sales are made Redeeming grocery coupons Issuing gift cards Redeeming gift cards 3. 4.
Step by Step Solution
There are 3 Steps involved in it
Step: 1
Get Instant Access to Expert-Tailored Solutions
See step-by-step solutions with expert insights and AI powered tools for academic success
Step: 2
Step: 3
Ace Your Homework with AI
Get the answers you need in no time with our AI-driven, step-by-step assistance
Get Started