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Scenario 3 Your cakes are a big hit in Mr Richpig's shops. He invites you to his golf club to discuss if you can provide
Scenario 3 Your cakes are a big hit in Mr Richpig's shops. He invites you to his golf club to discuss if you can provide 3 times his original order. This conversation is overheard by Mr Loadsamoney, who owns a chain of supermarkets throughout Lancashire and Cumbria. You decide to rebrand the products and start to trade under the name 'Mrs Kipling.' You produce some posters saying that your cakes are 'exceedingly good.' You follow this up with a campaign on local commercial radio. Later that week Mr Loadsamoney comes to your unit after buying some of you cakes from a shop owned by Mr Richpig. He declares your cakes to be the best he has ever tasted and tells you that he wishes to exclusively sell your cakes in his supermarkets. He will require you to provide 150 cakes of both varieties to each of his 27 stores every day, (excluding Sunday). This deal for 24,300 cakes a week will be impossible to agree under current circumstances. You are excited at the business prospect, but worried about capital and liabilities. 1. Outline what you think you will need to do to take up this offer. What company model is most likely to work best and why. 2. What legal issues need to be considered with your branding and are there any defences? In each instance, explain why you reached the answer you have and back this up with both case and statute law. Scenario 3 Your cakes are a big hit in Mr Richpig's shops. He invites you to his golf club to discuss if you can provide 3 times his original order. This conversation is overheard by Mr Loadsamoney, who owns a chain of supermarkets throughout Lancashire and Cumbria. You decide to rebrand the products and start to trade under the name 'Mrs Kipling.' You produce some posters saying that your cakes are 'exceedingly good.' You follow this up with a campaign on local commercial radio. Later that week Mr Loadsamoney comes to your unit after buying some of you cakes from a shop owned by Mr Richpig. He declares your cakes to be the best he has ever tasted and tells you that he wishes to exclusively sell your cakes in his supermarkets. He will require you to provide 150 cakes of both varieties to each of his 27 stores every day, (excluding Sunday). This deal for 24,300 cakes a week will be impossible to agree under current circumstances. You are excited at the business prospect, but worried about capital and liabilities. 1. Outline what you think you will need to do to take up this offer. What company model is most likely to work best and why. 2. What legal issues need to be considered with your branding and are there any defences? In each instance, explain why you reached the answer you have and back this up with both case and statute law
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