Scenario: You have been hired by a small marketing agency to convert their conventional project processes into digital project management processes. The agency has a team of 5 people and manages multiple projects simultaneously. The agency requires a digital project management tool that is easy to use, affordable, and can integrate with other tools they use such as Google Drive, Slack, and Zoom. Your task is to research, select, and implement a digital project management tool that meets the agency's requirements.

Question:As a digital project management consultant, your task is to convert a conventional project process into a digital project management process for a small marketing agency. Your project must include the following criteria:

Identify conventional processes that can be digitalized. Identify conventional processes that are currently being done manually and can be digitized, including processes such as task management, communication, resource allocation, or project tracking. Explain why these processes are good candidates for digitization and what benets can be achieved by doing so. Formulate a plan to digitalize the specic processes. Formulate a plan for how the identied conventional processes can be digitalized, by including how the tools will be implemented, and what steps will be taken to ensure successful adoption of the digital tools. The plan should also include timelines, budgets, and resources required for the digitalization process. Comparative analysis based on specications/requirements in the plan. Conduct a comparative analysis of multiple digital project management tools. The analysis should be based on the specications and requirements identied in the plan, such as functionality, ease of use, cost, and scalability. Provide a detailed comparison of each tool, including its strengths and weaknesses, and recommend the best tool. Conduct a preliminary risk assessment. Conduct a preliminary risk assessment to identify potential risks associated with the digitalization process, including identifying potential issues with tool implementation, data security, user adoption, and project timelines. Provide recommendations for mitigation. Conclude with expected results and recommendation. Conclude the assignment by summarizing the expected results of the digitalization process and making a recommendation for the best course of action. The conclusion should be based on the analysis conducted throughout the assignment, and should clearly outline the benets of digitalization, as well as any potential risks or challenges that need to be addressed