Question
Scholars and business experts recognized that evaluating the future success of an organization by focusing only on financial reports was not enough. Financial metrics measure
Scholars and business experts recognized that evaluating the future success of an organization by focusing only on financial reports was not enough. Financial metrics measure past performance; it is not sufficient to project companies future performance. Organizations would need a more balanced way of assuring that they are in the right path to achieve goals and financial stability in the future. A Combination of non-financial performance metrics and the traditional financial metrics were thought as a solution, which solution are you talking about?
A. | A. ROI Return on Investment which compares the efficiency of different investments. B. | |
B. | A. Balanced Scorecard which includes: financial, customer, business process, growth and learning opportunity metrics. C. | |
C. | A. Statement of cash flows which shows how changes in balance sheet accounts and income affect cash and cash equivalents, and breaks the analysis down to operating, investing and financing activities. | |
D. | A. Stock Prices calculate the value of stocks and the potential gain when selling the stock in the future. D. |
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