Section B Case study In answering the questions please use point form rather than essay. Answer all THREE questions from Section B (Total 50 marks) The scenario is that you are the manager of an Adelaide eastern suburbs gourmet burger establishment which your parents own. Customers can eat in-- since the shop also has tables and chairs, inside or outside-- or can take away, or order via an app to be home delivered. You have 2 full -time staff preparing the burgers and working on new combinations through researching overseas trends and use of different fillings. Each month there is a new taste burger that is trialled to check the public's reaction. Currently, there are 10 types of burger with set fillings. You are wondering whether to make it a type of place similar to a chain which sells 6 inch and footlong meals, where customers wander beside the fillings ( which may be increased to 25) and choose which they want rather than choosing a pre-determined burger and filling. There are 2 part-time staff serving customers and collecting payment. Then there is Wally, your brother, who has had problems keeping jobs. He is in his mid-twenties and spends a lot of time chatting to female customers to the exclusion of helping in the store. He is there to assist daily, by cleaning the tables, stocking the fridges with drinks and ice -creams and being an extra server for the take-away meals. His last job was at a sports store from which he was sacked when he became rude to customers who he thought took too long to make up their mind about what they wanted to buy, and because of his nicotine breath which did not seem appropriate in a sports store. Wally has only been there 3 months but is getting bored and believes doing routine tasks is beneath him. He believes he is very creative and will become a wealthy social media influencer and tends to spend a lot of time on social media. He becomes engrossed and does not come out from the back of the store when it begins to get busy or stands outside the front door smoking while on his phone. He says if the customers want the burgers, they will wait, so there is no need to hurry. Also, he feels that he is smart enough to run the store and could do a better job than you are doing. He began study in marketing and advertising and did very well in the practical assessments but said he hated doing exams when they were not on-line, so quit. To compete with burger chains your parents have asked you to work on a pop-up option which could appear at festivals, or any large event in the summer months, particularly after the Covid-19 crisis has passed in this state. This should promote the products and the business and hopefully entice a larger number of customers than currently. You are being asked to implement this change. Using the case study above, please respond to the following questions in point form.

QUESTIONS: 3. Using the Lewin change model, explain how you would advise Wally to make the change from only having a bricks and mortar establishment to develop a range of pop-up options. (16 marks)