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Segment Contribution Margin Analy The operating revenues of the three largest business segments for Time Warner, Inc, for a recent year folow Each segment

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Segment Contribution Margin Analy The operating revenues of the three largest business segments for Time Warner, Inc, for a recent year folow Each segment includes a number of businesses, examples of which are indicated in parentheses Time Warner, Inc. Segment Revenues (in millions) Tumer (cable networks and digital media) Home Box Office (pay television) Warner Bres (ms, television, and vide $41,700 25.100 83.900 Assume that the variable costs es a percent of sales for each segment are as f Home Office 36% 53% a. Determine the nt and contribution margin rate for each ungene from the information given when required percents for each segment from the information given Tur Com Core magnat persen) O your (4) mean that the other syments are re ws 30 1 N 3 & 10 5 6 7 8 9 a R L Y U - o P 4 F G H J K L > < B > N M . A. 33 " command r C option 23

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