Segment Contribution Margin Analysis The operating revenues of the three largest business segments for Time Warner, Inc., for a recent year follow. Each segment includes a number of businesses, examples of which are indicated in parentheses Time Warner, Inc. Segment Revenues (in millions) Turner (cable networks and digital media) Home Box Office (pay television) Warner Bros. (films, television, and videos) $60,300 23,600 65,200 Assume that the variable costs as a percent of sales for each segment are as follows: Turner Home Box Office Warner Bros 15% 41% 47% n the nearest whole millionth (for example, round 5.688.7 to 5,009).