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Segment disclosure by Apple Inc. (AAPL) provides sales information for its major product lines for three recent years as follows (in millions): Segment Year 3

Segment disclosure by Apple Inc. (AAPL) provides sales information for its major product lines for three recent years as follows (in millions):

Segment Year 3 Year 2 Year 1
iPhone $137,781 $142,381 $164,888
Mac 28,622 25,740 25,198
iPad 23,724 21,280 18,380
Wearables, Home Accessories 30,620 24,482 17,381
Services 53,768 46,291 39,748
Total $274,515 $260,174 $265,595

The Wearables, Home Accessories segment includes Airpods, Apple Watch, and Apple TV. The Services segment includes sales from iTunes Store, App Store, Mac App Store, TV App Store, iBooks Store, Apple Music, AppleCare, and Apple Pay.

Question Content Area

a. Prepare a vertical analysis of Year 3 sales. (Round percentages to nearest whole percent.)

Segment Year 3 Sales Percent of Total Sales
iPhone $137,781 fill in the blank
Mac 28,622 fill in the blank%
iPad 23,724 fill in the blank%
Wearables, Home Accessories 30,620 fill in the blank %
Services 53,768 fill in the blank%
Total sales $274,515 fill in the blank%

Which product had the greatest percentage of Year 3 sales? Which product had the least percentage of Year 3 sales? Greatest percentage

iPhoneiPadMacServicesWearables, Home AccessoriesiPhone

Least percentage

iPhoneiPadMacServicesWearables, Home AccessoriesiPad

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Vertical analysis is a proportional analysis of a financial statement, where each line item on a financial statement is listed as a percentage of another item. The total should equal 100%.

Question Content Area

b. Prepare a horizontal analysis of the change in sales from Year 1 to Year 3. (Round percentages to nearest whole percent. For those boxes in which you must enter subtractive or negative numbers use a minus sign.)

Segment Year 3 Year 1 Increase (Decrease) Amount Increase (Decrease) Percent
iPhone $137,781 $164,888 $ fill in the blank fill in the blank%
Mac 28,622 25,198 fill in the blank fill in the blank%
iPad 23,724 18,380 fill in the blank fill in the blank%
Wearables, Home Accessories 30,620 17,381 f fill in the blank%
Services 53,768 39,748 fill in the blank%
Total sales $274,515 $265,595 $fill in the blank fill in the blank%

Which product grew the most in sales, in percentage terms, using Year 1 as the base year?

iPhoneiPadMacServicesWearables, Home AccessoriesWearables, Home Accessories

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