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Segmentation approaches include Undifferentiated, Concentrated and Multi-segment.Describe and provide an example of how a firm follows a multi-segment strategy.Also describe how effectivemarket segmentation helps to
Segmentation approaches include Undifferentiated, Concentrated and Multi-segment.Describe and provide an example of how a firm follows a multi-segment strategy.Also describe how effectivemarket segmentation helps to make this successful.
Briefly define each approach and give an example of a product or product category that fits that approach.
( The question is not incomplete! ) thats the question I have.
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