Segmentation tools:Describe the tapestry for zip code 20721 using ERSI for Tapesty(r)https://www.esri.com/en-us/arcgis/products/tapestry-segmentation/zip-lookupand discuss what the members of each segments have in common that make them a viable segment.How would marketers make use of this information?Based on what you have learned this week about segmentation, do you think the tool you used provides valuable information?Why or why not?