segments value MM's product offering, and you will need to decide whether and how MM's positioning relative to segment needs and behaviors should change. A note from your facilitator:|n this scenario, your competitor will react to the strategy that you set in the marketplace. If the company's performance suffers you run the risk of being red. Your overall performance will be judged on the following metrics: cumulative prot, cumulative revenue, overall customer satisfaction, and market share. Good luck