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select a brand/company that modified their business approach during the COVID-19 pandemic. Then, find an article about the brand during the pandemic.Briefly state your perception
select a brand/company that modified their business approach during the COVID-19 pandemic. Then, find an article about the brand during the pandemic.Briefly state your perception of the brand's strategy for each of the company's 4 P's (product, place, price, and promotion)during the pandemic lockdown. Then describe how the company modified their approach to a "P" in an attempt to remain customer focused. Was this the right move? And, do you think the company will return to previous practices when the pandemic has subsided?
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