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Select a current firm and create an analysis paper. Stuation Analysis ( 4 0 % ) a . PESTEL Framework ( 1 0 % )
Select a current firm and create an analysis paper.
Stuation Analysis
a PESTEL Framework
b SWOT Analysis
c Fimlevel trend analysis of five important financial ratios for the local firm and two other industry competitoss.
d Identify management problems in focal firm
i External environment
Consider political, economic, sociocultural, technological, ecological, or legal factors. Choose two problems from these areas.
ii Internal environment
Top management issues? Consider CEO, Executives, Corporate Officers, or Board of Directors. Choose one problem from these areas.
Corporate resources and functional areas? Consider corporate cultura organizational structure, operations, marketing, human resources.
finance,
Choose
accounting, information technology, or research and development one problem from these twe areas.
Problems and solutions
a Why does each identified problem existp
i Wha are the stakeholders invalved in the problem you have identifiede
There must be multiple stakeholders involved for a problem to exisi
ii What are the cempeting demands? Invelved stakeholders must have conpeting
demands for problems to exist
b What is the best solution for each problem?
i Is the firm pursuing the best solution?
If yes, then identifis, explain, and defend the firm's strategio choice.
If yes, then identifin, explaim, and defend better strategio actions.
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