Select one question from the list below to answer. Then, find a peer's post and respond to their discussion answer. Caveats: 1) You must respond to a peer who does not yet have a reply from another peer, and 2) Your response must contain depth of thought and not a simple reaction like, "I agree." It is okay to respond to someone who answered a different discussion question than you did. Good luck!

Chapter 11: Retailing and Wholesaling:

1. To what extent do retailers could use catalogs in their marketing strategy in an increasingly digital retail environment?
2. You need a new pair of dress shoes for an interview, and you have many retail options. Based on what we learned in this chapter, select a specific store for one retailer type. Describe the stores segmentation and positioning strategy and retail marketing mix (product, price, place, and promotion). As you discuss the marketing mix, Identify the product assortment, the pricing approach, the location of the store, and the promotional tools used.
3. The COVID-19 pandemic resulted in uncertainty and disruptions for many retailers. Describe how a local retailer might be better prepared for future disruptions. For example, consider the issue of how the retailer might leverage digital formats to improve its resiliency.