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Senior leadership at a major telecommunications firm is working to design a balanced scorecard to better monitor and evaluate its business performance. When creating a

Senior leadership at a major telecommunications firm is working to design a balanced scorecard to better monitor and evaluate its business performance. When creating a balanced scorecard that depicts the company from a(n) ________blank perspective, senior management selects critical business indicators that include improving operating efficiency, launching new products, continuous improvement, and empowering the workforce.

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training and development

internal

financial

customer

innovation and learning

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