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Sensodyne Ad Mad Angles Ad How would you evaluate the creative execution for each of sensodyne ad and mad angles ad. How would you explain

Sensodyne Ad Mad Angles Ad

How would you evaluate the creative execution for each of sensodyne ad and mad angles ad. How would you explain this using conceptual difference in consumer buying behavior in different product market situation using FCB grid?

Describe the kind of appeal used and argue why do you think it is appropriate or not appropriate using the conceptual understanding of ECH for each of two?

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