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Service companies must make sure their employees give the highest level of service quality possible to the customer. Because of this, the best service companies
Service companies must make sure their employees give the highest level of service quality possible to the customer. Because of this, the best service companies place great emphasis on employee training. According to the "services marketing triangle," what type of marketing would this training be considered?
Group of answer choices
internal marketing
external marketing
employer to employee EE marketing
employee to customer EC marketing
interactive marketing
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