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Showing 1 - 1 5 of 1 5 items. PPC ads on a SERP: a . Generate more traffic than organic SERP links. b .

Showing

1 - 15

15

items.

PPC ads on a SERP:

.

Generate more traffic than organic SERP links.

.

Cost significantlymore than organic SERP links.

.

Are considered mfle reliable, so they receive more clicks.

.

Require regular monitoring, just like organic SERP links.

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