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Shown as follows are responsibility income statements for Butterfield, Inc., for the month of March. Investment Centers Butterfield, Inc Division 1 Division 2 Dollars %

Shown as follows are responsibility income statements for Butterfield, Inc., for the month of March.

Investment Centers
Butterfield, Inc Division 1 Division 2
Dollars % Dollars % Dollars %
Sales $ 470,000 100.00 % $ 290,000 100 % $ 180,000 100 %
Variable costs 228,000 48.51 174,000 60 54,000 30
Contribution margin $ 242,000 51.49 % $ 116,000 40 % $ 126,000 70 %
Fixed costs traceable to divisions 147,300 31.34 60,900 21 86,400 48
Division responsibility margin $ 94,700 20.15 % $ 55,100 19 % $ 39,600 22 %
Common fixed costs 50,000 10.64
Income from operations $ 44,700 9.51 %

Profit Centers
Division 1 Product A Product B
Dollars % Dollars % Dollars %
Sales $ 290,000 100 % $ 116,000 100.00 % $ 174,000 100.00 %
Variable costs 174,000 60 52,200 45.00 121,800 70.00
Contribution margin $ 116,000 40 % $ 63,800 55.00 % $ 52,200 30.00 %
Fixed costs traceable to products 40,600 14 12,180 10.50 28,420 16.33
Product responsibility margin $ 75,400 26 % $ 51,620 44.50 % $ 23,780 13.67 %
Common fixed costs 20,300 7
Responsibility margin for division $ 55,100 19 %

Required:

a. The company plans to initiate an advertising campaign for one of the two products in Division 1. The campaign would cost $3,000 per month and is expected to increase the sales of whichever product is advertised by $40,000 per month. Compute the expected increase in the responsibility margin of Division 1 assuming that (1) product A is advertised and (2) product B is advertised.

e. Prepare an income statement for Butterfield, Inc., by division, under the assumption that in April the monthly sales in Division 2 increase to $200,000.

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