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Simon had purchased a ticket from Singapore Airlines for his upcoming business meeting in London. Being an active rugby player, he had injured his left
Simon had purchased a ticket from Singapore Airlines for his upcoming business meeting in London. Being an active rugby player, he had injured his left leg a couple of days back and needed wheelchair assistance. He called the airline sought assistance. Simon was not only promised wheelchair assistance but also pickup and drop facility.
Which dimension of service quality was strongly promoted here?
a
Reputation
b
Assurance
c
Aesthetics
d
tangibles
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