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Simple Customer Lifetime Value Calculation - Coffee Shop Imagine that Stacy frequents her local coffee shop three times per week. Each time she visits she
Simple Customer Lifetime Value Calculation - Coffee Shop Imagine that Stacy frequents her local coffee shop three times per week. Each time she visits she buys a coffee for $6.50 and a scone for $4.25. She has been going to this coffee shop for the last two years. It cost the coffee shop $400 to acquire Stacy as a customer. What is her Customer Lifetime Value (CLV)? Show your work
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Technology Strategies For The Hospitality Industry
Authors: Peter Nyheim
1st Edition
0130305049, 9780130305046
