Singapore Airlines is amount greatly renowned and regular carriers. Existing the national carrier of Singapore and retaining an international existence, it fulfills as a supplementary of the Singapore Administration. Singapore Airlines is an international company and committed to delivering air transportation assistance of premium quality and maximizing the returns. PESTLE is an organization method used to comprehend macro-environmental components.

PESTLE on external analysis for Singapore Airlines -

1: Political factors

2: Economic factors

3: Social factors

4: Legal factors

5: Environmental factors

Question: Elaborate and discuss more on external analysis for each point of PESTEL for Singapore Airline.

Competitive Analysis of Singapore Airlines PESTLE The PESTLE analysis for Singapore Airlines presented below analyzes the external environmental factors such as political, economic, social, technological, legal and environmental. The analysis extensively scans the above environmental forces faced by Singapore Airlines and the industry and presents the impact of the same on its operations: Political Economical 1. Fall in the aviation turbine fuel prices 2. Adverse currency movements 1. Stable local political environment with strong backing for SIA by the government 2. Political developments leading to economic uncertainty Social Technological 1. Advanced entertainment systems 2. Young and modern aircraft fleet 1. Shifting of consumer preferences marked by increase in disposable Income 2. Change in consumer perspective over low cost airlines Legal Environmental 1. Changes in regional and global regulatory framework 2. Lawsuits in case of service deficiencies and 1. Strong Environmental Management System and green practices 2. Optimal Usage of resources 3. Supports IATA's four pillar strategy pricing