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SITXMPR004 - COORDINATE MARKETING ACTIVITIES Discuss industry and market knowledge appropriate to your sector and organisation, include: distribution and marketing networks, especially those that support
SITXMPR004 - COORDINATE MARKETING ACTIVITIES
Discuss industry and market knowledge appropriate to your sector and organisation, include:
- distribution and marketing networks, especially those that support the product or service being promoted
- e-business marketing options and major promotional events
- commission structures
- current customer and market trends and preferences
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Contemporary Business
Authors: Louis E. Boone, Micheal H. Khan, DAvid L. Kurtz, Brahm M. Canzer
1st Canadian Edition
