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Skye Soda has fixed costs that total $4,000,000 and its variable costs are $4.00. Assume that demand is insensitive up to $14.00 per unit. A
Skye Soda has fixed costs that total $4,000,000 and its variable costs are $4.00. Assume
that demand is insensitive up to $14.00 per unit. A target profit of $2,000,000 is sought on an
annual volume of 700,000 cases. What price per case will Skye charge?
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